Bea Fields

Segment 1:  BIG BANG!  Theory of Coaching

Coaching is BIG, yet many business and professional leaders will be the first to tell you that they have no idea what coaching is or how it can benefit their lives, personally or professionally. This presentation will provide coaches with a cutting edge system for articulating coaching by using the Coach-to-Win Coaching Process. Using this process is a powerful way turn prospects into paying clients.

Objectives

• Learn how to talk about coaching to the mainstream public in a way which creates an explosion of opportunities for coaches in their local marketplaces

• Discover how to use the five principles of the Coach-to-Win Coaching process to bring the magic of coaching to communities around the world

• Understand how coaching can address the pervasive personal and business issues of people today in a valuable way; a way that people will pay top dollar to gain access to

• Experience personal stories, case studies and interactive activities which have been used in the mainstream public to create impact on community leaders, business owners and men and women from all walks of life and to turn prospects into paying clients

Segment 2:  BIG BANG! Networking

Former Speaker of the House, Tip O'Neill said that “All politics are local.” He knew the source of a politician's effectiveness is taking care of people's needs at the local level first before ever succeeding at the highest levels. This holds true for strong relational networking as well. You have access to hundreds of people every week that are just waiting to receive word about the amazing work you do as a coach and the great thing is you don't have to do any advertising to get them together someone else has done it for you!

Networking events are a great way to build awareness of your business, your value and your products, but you need to have a strategy to approach them with the right attitude and have certainty about what to expect from the event.

Events are not the only networking tools you can use to explode your business. You can also use strategic network alliances, Third person networking, and other tools to ensure that you are always getting warm leads to cause a BIG BANG! for your business.

Objectives

• Learn the 13 BIG BANG! Networking Principles and how to leverage them for building long-term strategic relationships

• Understand how to decipher a prospect's key needs by using powerful coaching questions during networking

• Experience a real time networking event which will create a lasting impression in the minds of networking partners

• Design strategies for targeting prime community network alliances and for building a thriving open network

Segment 3:  BIG BANG! Training

There are REALLY, REALLY BAD Power Points out there... REALLY AWFUL Training being delivered by trainers who make thousands of dollars on a very weak presentation. We are going to change that starting with this presentation. We will show you how to create highly dynamic interactive experiences using beautiful graphics and the power of music, art and drama.

The best training links the topic with the audience in ways that they have never considered or experienced before, andextends the training beyond the room into an ongoing coaching relationship. Research shows us that music, laughter, art and conversations stimulate our minds more than being talked to like most training seminars and that follow-up coaching really seals the deal. When you include the beauty of these mediums with the best of your tools as a coach, you become irresistible as a trainer. So, if you're going to expand your business you have to use the best tools – programs that work, certainty in your abilities, and a network of contacts.

Objectives

• Learn how training followed up with ongoing coaching can increase the
  success rates of your training participants

• Experience how to increase the impact of adult training through the
  power of interactive demonstrations, group activities and sensory stimulation

• Discover how to eliminate presentation fears through the power of speech, body and voice training

• Experience the great, the good, the bad and the ugly of power points,
  colors, images and presentation materials

Segment 4:  BIG BANG! Marketing

Did you know that the internet and your computer can actually hold you back in achieving success in becoming known in your local community? Just as isolation is one of the pervasive issues of our time for the people you coach, you too can become so isolated from the world that you lose touch with the people next door to you.

Marketing is building strong relationships that give value to the people who respond to your purpose in the world. We all have a purpose that we're meant to serve and there are people in the world meant to hear it. Finding those people most likely to gain value from your purpose is the core of BIG BANG! Marketing.

Objectives

• Learn the 5 Principles of BIG BANG! Marketing

• Understand how to use high-impact free speeches as a way to create a marketing explosion in your local community

• Discover how to find your true voice to set the fees you want and get the fees you're worth as a coach

• Create a marketing conversation using coaching skills as a foundation

• Discover how to use the art of pattern language to create connection with your prospects

• Learn how to develop a marketing masterpiece the low cost, high impact method for enticing people to buy

• Discover how to create a tipping point in the marketplace by finding the early adopters in your community

• Understand the Customer Relationship Management Cycle and how to deliver those tiny touches which can mean big dollars for your pocketbook

Terri Zelanak
Member Services Director

Conference Opening Reception

Mix and mingle and enjoy a few refreshments courtesy of the CV Member Services Team