|
 |
| Announcing
the Ezine In A Week Course... We guarantee that you'll have your first ezine up and running within a week -- or your money back. This is an incredible offer. We're saying that if you sign for this 5-day class and if you attend each of the 5-days and if you give your best shot to working the 25-point checklist that we have PROVEN works to get your ezine up and running with a week, and if you don't get it up and running by the 5th and final day of this course, that we'll refund your entire tuition, no questions asked. Even if you caught a case of the lazies. Or if you succumbed to cyber-overwhelm. Or if your computer crashed. Or if your dog got sick (from eating your e-homework, no doubt...) I don't know if you can tell yet, but we BELIEVE in the power of ezines and we're going to do our absolute best to help and coach and show and training you to get your first ezine up and running within 5 days. All you have to do is follow the plain-English steps that we'll email you, and listen to the live TeleClass or RealAudio segments (mostly for moral support, because the steps and all information/examples are available at the participant-only website). Virtually fool proof -- and fear proof. All I can say is that we've made the process of crafting your ezine incredibly easy. Fool proof. And virtually fear proof. And you don't need any special software or techno-knowledge. Just a little bit of willingness to share your thoughts with some of the millions of people around the world who WANT to read what you've got to say. Just follow the steps Again, we've made this process incredibly easy. Just follow the 25 steps that we've outlined. Step-by-step. Just follow the steps. The steps work. The steps make it easy. Just go to the next step. (Are you feeling sleepy yet...?) The point here is that is a LOT of mystery about the whole ezine thing and our steps REMOVE all of the mystery and confusion. All you have to do is -- you got it -- follow the steps. And anyone can follow them. Unanswered questions = frustration At EzineVille.com, my ezine company, we've now got 1,150,000 or so unique subscribers to our 10 daily and weekly ezines, and I remember the sheer frustration when I started my first ezine in 1994. Frustration that came from questions I didn't have the answers to, like: --What should I write? --What do people want to read most? --How often should I send my ezine? --How do I get my first subscribers? --What if people think I'm spamming them? --What do I do with the subscribers once I get them? --Where's the money for the time I'll put into this? --How come some ezines have lots of subscribers and mine doesn't? (didn't...) --What are the best systems to send out these emails? --How can I automate the subscribe/unsubscribe thing so I stop cutting and pasting? --How can I do all of this for free? --How can I 'go to the next level' with my number of subscribers? --When should I start adding more ezines? --How can I get help with ideas and writing without having to pay for this? --How do I connect my ezine and subscribers with my work as a coach/consultant? --How do I take a vacation in the summer without being stuck having to write? --How do I manage the emails that come in from subscribers? --How do I make the ezine look nicer, like a web page, if I'm not a designer? --How do I insert images into my ezine that people can see? --How do I help AOL subscribers view my ezine? The Ezine In a Week course answers these questions, and dozens more. Because when you know the REAL answers to the questions above, you can actually get to work and launch your ezine. In helping scores of coaches and other professionals launch their ezines over the past several years, I've found that fear and doubt stop a person dead in their tracks. But when they GET these answers, they get unstuck and they launch their ezine in a matter of days. I am assuming that you understand the professional, marketing and financial value of having your own ezine or ezines.... If you're not sure about why you should even bother having your own ezine, let me direct you near the end of this announcement where I've done my best to describe the REAL reasons to set up and start your own ezine. The reasons are compelling, especially for the long-term referral engine and e-commerce opportunities that your ezine affords. At this point, you may be curious what you're going to be doing in the 5-day Ezine In a Week Course... Here's your day-by-day agenda. You can follow along and do the steps over a 5-day period if you wish, or simply immerse yourself in a single day and get it ALL done. In a single day. Done! (Or, take your time and enjoy the process over 5 days...) Day 1. Monday Selecting the topic and focus There are smart -- and dumb -- topics to focus your ezine on. We'll tell you which topics will get you the most subscribers, and which topics keep you in the junior leagues. Sorry to be so blunt, but if you want subscribers, you'll need to select or adapt to the right topic for the market place you wish to reach. Note: If you just want to ramble, why not set up an online journal at your website instead? But if you want to build your list to 1000, 5000, 10000, 25000 or even 100000 subscribers, you'll need to select a topic that people are intrigued enough by to subscribe. And we'll show you how to take your idea and make it commercially appealing. Now that you've clarified your topic, it's time to write a sample issue in Day 2... Day 2. Tuesday Writing 5 paragraphs -- your first issue Anybody can write 5 paragraphs on something. Anybody. Especially on a topic that really interests you! And that's all you have to do in order to get your first issue done. And we do mean done! It's that simple. You can do the whole thing in about 20 minutes by following our template, which walks you through this process. Using our simple system, you simply will NOT experience writer's block, doubt or confusion. Remember, just follow the steps... Now that you written your 5 paragraphs, it's time to set up the simple logistics in Day 3 Day 3. Wednesday Handling the logistics and set up We're going to get you set up to use one of the best, totally free, email broadcasting services around. (They handle one of our ezines, so we know that their system works well.) And, we'll outline another pay-service that's very affordable and that gives you a few more options, like letting you queue up future content (for those summer vacations...). Bottom line? You'll be set up and ready to go by the end of the day. But you WILL have questions. And we've got answers posted at our website. Lots of answers. Remember, we've been through this! Questions are the name of the game and you can spend wasted hours searching for answers around the web, or you can quickly find exactly what you need to know via our website for participants only. Now that you have officially located your ezine in cyberspace, you are ready to market it in Day 4. Day 4. Thursday Handling the promotion and marketing I know, I know, this is the day you've REALLY been waiting for and I don't think that we'll be disappointing you. There really are proven ways to grow your ezine -- and a lot of ways that sound good but that just don't work. And part of what you're paying for in this course is to avoid those seductive but ineffective marketing traps and time wasters. We hired a researcher to go out into the Internet and read through most of the marketing sites, and ezine sites and articles and to select the 100 most effective marketing steps to get your ezine up and running. He spent some focused time over a couple of weeks (time you WON'T have to spend) and we've packaged his research into a 100-point checklist, each with a web link that takes you exactly where you need to go on the Internet to do that marketing step and/or understand that marketing concept. It's a brilliant piece of work, and it is the 'signature piece' of this course. No one else has this list and it is available exclusively to those who take this course. And, 100 marketing steps is a lot of work when you're first getting started with an ezine. So, we've identified the 5 most-important and powerful marketing steps for your ezine. Do these 5 steps (which takes about an hour or two) and you are well on your way to 1,000-100,000 subscribers. Now that you understand the marketing side of things, it's time to officially launch your ezine! Day 5. Friday Launch day This is the day you broadcast your first edition and a day to celebrate! During the call (after celebrating) we'll be talking about "what's next" now that you are an e-broadcaster! You will learn mostly about how to powerfully upgrade, expand and convert your subscribers to become paying customers and that will lead into an introduction into e-products, professional services and affiliate programs. Special Bonuses for all registrants... 1. Top 10 List on how to grow your ezine list quickly. 2. Top 10 on the 10 best ways to earn real money with your ezine. 3. Top 10 best ezine sites on the net. 4. HTML/Graphical template that you can adapt to broadcast your ezine. 5. Where to find ezines for sale and how much to pay for them. 6. Free access for two years to the participant-only website (lots of resources, forms, etc.). 7. Free access for two years to the RealAudio version of the 5-Day training. Why even start an ezine? 10 real-life reasons... 1. Because an ezine puts you firmly on the path to e-commerce and passive revenue. 2. Because you will strengthen your writing and communication skills which will both bring you pleasure but also help you reach potentially millions of people during your lifetime. 3. Because you'll master a very helpful set of cyberskills as you start your ezine. 4. Because you'll learn a very profitable set of e-marketing skills as you expand your ezine. 5. Because you will naturally start to create more products/services to serve the subscribers you have (thus expanding your passive and active revenue stream). 6. Because you will evolve/grow MUCH faster, given the collaborate relationships you will have with your subscribers. They teach, you teach. They learn, you learn. 7. Because you will increasing your profile in the cyber community This leads to higher-end professional relationships and opportunities to play a higher game. 8. Because you will have a group of people (your subscribers) to invite to join your professional R&D team which enhances your ability to create more intellectual property and the passive revenue that this generates. 9. Because it's fun to contribute to the lives of your subscribers, whether they number 100 or 1,000,000; being an ezine publisher is a kick. 10. Because your own levels of creativity will be juiced; having an audience creates a gap that brings our your best work. Much easier than trying to create in a vacuum. Pricing and Dates... So here's the best news. The full cost of training/access is only $99. Everything you read about above is included. Everything you need to launch your ezine in 5 days or less. And, we offer a 100%-satisfaction-guaranteed guarantee. About the satisfaction guarantee If, for any reason, you are not satisfied with this package within the first six months, simply email us with a request to refund/credit your credit card in the full amount and we will do so immediately -- no questions asked. It's our policy to do this and we honor this in every single case. (Why? Because we are sensitive to the fact that you are buying an e-course/product from us and we feel that if this package isn't EXACTLY what you expected or wanted, that you should be able to get 100% of your money back. This policy completely removes the buying risk for you and keeps our customer-satisfaction rates extremely high. And six months gives plenty of time to made your decision as to the course's/package's value to you.) Dates Monday-Friday, May 7, 8, 9, 10, 11, 2001, from 200pm-245pm Eastern. Led by Thomas J. Leonard Tuition: $99. Note: Tuition for this first, R&D version is only $79! Click here to register for the May 7-11, 2001, training RealAudio/Web Version Note: If you cannot make the dates above and/or just wish to take the RealAudio and web access version for now, just click on the link below. Same pricing; identical materials/access/rights. (Note: You may register now, but the materials and Real Audio won't be up until May 8, 2001, thus the special pre-course pricing.) Click here for the RealAudio/Web access. Tuition: $99. Note: Introductory tuition until May 5, 2001, is $79! Additional questions? Please email Steve Davis at manager@thomasleonard.com 
|